How to Plan a Month of Email Marketing in Under 1 Hour (A Simple Step-by-Step Workflow)

If email marketing feels overwhelming or time-consuming, you’re not alone. Most small business owners spend hours staring at a blank screen, trying to figure out what to send and when to send it.
The good news? With a simple workflow, you can plan your entire month of email marketing in under one hour.

Below is the exact process to follow, plus learn how Email Clubhouse makes it even faster.

Step 1: Review Your Goals for the Month (5 Minutes)

Get clear on your priorities so your content has direction. Ask yourself:

• Are you promoting a product or service this month?
• Do you have seasonal events or holidays coming up?
• Do you want to focus on engagement, education, or sales?

Once you choose a main focus, your email topics become much easier to map out.

Step 2: Choose 3–4 Core Emails (10 Minutes)

You don’t need to send daily emails. Most product-based and service-based businesses can thrive with just a few:

• 1 education or value-filled email

• 1 product or offer spotlight

• 1 community / story-driven email

• Optional: 1 promotional or timely message

Pick your 3–4 pillars, and you’ve already outlined your month.

PS - Inside Email Clubhouse, members get a monthly content calendar with these recommendations already done for them—topics, timing, and templates included.

Step 3: Outline Each Email in 2–3 Bullet Points (10 Minutes)

You’re not writing the full emails yet—just capturing the core idea.
For example:

Education Email:

• Share a quick “how-to” related to your niche

• Add 1–2 tips

• Soft CTA to shop or learn more

Product Email:

• Highlight one product and its benefit

• Add customer love or a quick story

• CTA to shop

When you think in bullet points, writing becomes 10x easier.

Step 4: Slot Your Emails Into a Simple Schedule (5 Minutes)

A basic weekly rhythm works well:

• Week 1 — Education

• Week 2 — Story / Community

• Week 3 — Product Spotlight

• Week 4 — Promo or Seasonal

Drag and drop your chosen topics into a simple calendar, and you’ve built an email marketing plan without overthinking.

PS - Email Clubhouse members receive this done for them every month—plus ready-to-send templates so they don’t have to start from scratch.

Step 5: Use Templates to Create Each Email in Minutes (20 Minutes)

This is where you save major time.

Instead of designing from scratch:

• Pick a template

• Customize your colors + photos

• Plug in your bullet-point outline

• Add your CTA

That’s it—your month is done.

Email Clubhouse includes 300+ templates for every type of email, plus fresh new templates monthly. Members typically build full campaigns in under 10 minutes.

Step 6: Schedule and Press "Send" (5 Minutes)

Upload, schedule, and you're done for the month.
Most small business owners spend hours on email—this workflow brings it down to 60 minutes or less.

Want to Make This Even Easier?

Email Clubhouse gives you everything you need to plan and create your email marketing quickly:

• A monthly content calendar (with done-for-you topics)

• Ready-to-use templates

• Copy prompts

• A subject line vault

• A welcome series success guide

• 250+ plug-and-play designs for every marketing moment

If you want to spend less time planning and more time running your business, this is built for you.

👉 Join Email Clubhouse for $24/month and get instant access to everything.